Appies 2016: McCann India bags three Gold, three Silver awards
Maximum metal for Maggi, Western Union, Dettol work; BBH, MTV bag a Silver apiece
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WPP boss Mark Read hits back at employee vitriol ...
CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to work in the office at least four days a week do not reflect the views of many staff.
AiVANTA, UnScript to offer AI-based video solutions ...
The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.
Why is PVMA missing ‘U’?
The temporary rebranding to ‘PVMA’ signals its entry into badminton, backed by a collaboration with PV Sindhu—a strategic activation that highlights the sport’s rising importance in Indian sports marketing.
WPP’s back-to-office push: Is India’s adland ready ...
SOUNDING BOARD: Will the work-from-office mandate foster creativity and team collaboration, or is the advertising risking attrition?