Campaign India Team
Sep 05, 2008

Asian Paints' new TVC fights inflationary mindset

Asian Paints has launched a new campaign to position itself as a smart choice against inflation. The campaign has been designed by Contract Advertising. The creative team includes Manish Bhatt and Raghu Bhat. The film has been directed by Shoojit Sircar of Rising Sun Films and is expected to break sometime today.

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