Babita Baruah
Jun 01, 2011

Babita's Blog: Whose Idea Is It Anyway?

Babita Baruah, vice president and client services director, JWT Delhi, considers it high time ad agencies and media agencies started their happy coffee meetings and late evening chats again

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 hour ago

Why 2026 will belong to the premium open internet

The "walled garden" era is giving way to a new ecosystem where consumer attention and trust are highest.

21 hours ago

Balaji Wafers appoints Creativefuel as social and ...

The agency’s experience in building scalable, always-on digital ecosystems for large consumer brands played a key role in it securing the mandate.

1 day ago

From spectacle to substance: what CES 2026 revealed ...

The global tech fest illustrated that the next wave of brand growth will come from those willing to invest in creative tech not as a layer, but as a capability.