Takes over from WWM’s Tarun Rai
Mitrajit Bhatacharya, president and publisher, Chitralekha Group, has been elected president of the Association of Indian Magazine (AIM) for 2014-’15. He takes over from Tarun Rai of Worldwide Media, and was previously VP at the industry body.
Other elected office bearers are: R Rajmohan, publisher, Open Media Network (VP); B Srinivasan, MD, Vasan Publications (General Secretary); Pradeep Gupta, chairman and MD, CyberMedia (Treasurer).
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A new campaign from Akshar Yoga Kendraa encourages citizens to adopt short daily breathwork practices amid worsening air-quality conditions.
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Hockey India has released a new campaign to build anticipation for the upcoming Hero Hockey India League season, supported by a wide-reaching marketing rollout.
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MuscleBlaze’s new long-form content series focuses on authentic athlete journeys and reinforces the brand’s commitment to deeper fitness storytelling.
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Jewelbox’s new campaign with Vaani Kapoor positions lab-grown diamond jewellery as a contemporary expression of self-love and personal style.
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