Campaign India Team
Nov 10, 2009

Creativeland Asia finds an ECD in Paul Menacherry

Creativeland Asia has hired Paul Menacherry as executive creative director. Menacherry joins from Quadrant Communications, where he was the national creative director. At Creativeland, he will be based out of Kochi. Said Sajan Raj Kurup, founder and chief creative officer, Creativeland Asia, "Paul is a great human being. He’s a fabulous creative guy and he’s blessed with good business acumen. It's combination we really value at Creativeland, necessarily in that order.”

Creativeland Asia finds an ECD in Paul Menacherry
Creativeland Asia has hired Paul Menacherry as executive creative director. Menacherry joins from Quadrant Communications, where he was the national creative director. At Creativeland, he will be based out of Kochi.

Said Sajan Raj Kurup, founder and chief creative officer, Creativeland Asia, "Paul is a great human being. He’s a fabulous creative guy and he’s blessed with good business acumen. It's combination we really value at Creativeland, necessarily in that order.”

Creativeland also uses its Kochi Office as a creative and design R&D facility called CLA LABs, where new product, brand and business ideas are tested and researched upon.

"Paul coming on board will also give CLA Labs a great momentum." Adds Kurup.

In his 15 year advertising career, Menacherry has worked as creative director at Saatchi & Saatchi and Trikaya. He has also had stints at Euro RSCG, PSL McCann and TBWA.

 

Source:
Campaign India

Related Articles

Just Published

5 hours ago

Women comprise 47% of India's online shoppers: ...

75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.

7 hours ago

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

8 hours ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

9 hours ago

The multi-screen juggle: How brands keep up with Gen Z

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to keep brands relevant everywhere.