Deepak Singh has joined Rainmaker Ventures' digital advertising agency YAAP as chief creative officer. Singh will be based in Mumbai and oversee the network's offices across Mumbai, Gurugram, Hyderabad, Shillong, Dubai, Singapore and Jakarta.
He will report to the board of directors at the agency. Prior to this, he was chief creative officer at The Social Street.
He said, “Saying yes to YAAP was actually not a very tough decision to make for me. Right from the time we first met, Atul had a clear picture of why he wanted to hire me. I am glad he has chalked out a much bigger role for me.
Being a young and vibrant company with expertise in digital content, design and influencer marketing, I believe will be a great learning experience for me. I’m raring to go “
Atul Hegde , co-founder, Rainmaker Ventures, said “ Deepak is a welcome addition to the array of partners we have at YAAP, which has an unique non CEO model , our aim as investors is to ensure that we are able to attract the best & brightest of talent into the senior management pool at YAAP. Within a short span of less than three Years, YAAP has grown into 70+ people across seven offices in South East Asia, India and the Middle East and it was the right time for us to bring in a senior creative talent. I wish Deepak all the very best and I’m sure he will be a great asset to YAAP. “
In a career spanning 17 years he has also worked with Dentsu, TBWA\India, Leo Burnett, Grey Worldwide, McCann Erickson and DDB Mudra.