Campaign India Team
Aug 03, 2023

Deepika Padukone for Dyson

To endorse the hair care range of products

Deepika Padukone for Dyson
Dyson has named Deepika Padukone as brand ambassador for its range of hair care. 
 
With Padukone, Dyson aims to increase awareness around the importance of maintaining hair health, while continuing to drive relevance for Dyson’s technologically advanced styling tools.
 
Ankit Jain, managing director, Dyson India, said, “We are pleased to partner with Deepika Padukone. Combining cutting-edge engineering and forward-thinking design, Dyson Hair Care technologies have and will continue to revolutionise the way we care for and style our hair. Our association with Deepika will further amplify conversations on versatile, healthy everyday styling suited for all hair types.”
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

Women comprise 47% of India's online shoppers: ...

75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.

2 days ago

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

2 days ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

2 days ago

The multi-screen juggle: How brands keep up with Gen Z

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to keep brands relevant everywhere.