The 2010 Campaign India Digital Media Awards were held on Wednesday, July 28 in Mumbai. To catch a peek at our picture gallery from the award ceremony and the after party, click here.
The 2010 Campaign India Digital Media Awards were held on Wednesday, July 28 in Mumbai. To catch a peek at our picture gallery from the award ceremony and the after party, click here.
You can view the results of the 2010 Campaign India Digital Media Awards, presented by bbc.com here.
For more details on the awards, click here.
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The interactive campaign transforms the cement company’s logos into a bot, powered by an AI and AR, which can address many home building queries.
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK editor-in-chief, Gideon Spanier.
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Its global president, Pete Stein, in a chat with Campaign, highlights India’s pivotal role in driving the company's revenue, talent, and tech innovation.
The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.
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