Kettle Communications has announced the appointment of Dipankar Chakraborty as their chief operating officer. In his new role he will be responsible for aligning and strengthening the firms operations.
His mandate with Kettle Communications include strategy development, new business initiatives, team development and management pan India, for all verticals: main line advertising, below the line campaigns (events and activations), retail management, exposition management, digital and MICE.
As a business lead, he will be responsible for the formation of full service teams in all metros of India (Delhi, Mumbai, Bangalore, Chennai, Hyderabad & Kolkata).
On the announcement, Aatanu Chakraborty, managing director, chief executive officer, Kettle Communications, said, "We are delighted that Dipankar has joined our new team as we plan to touch new horizons and increase and establish our foothold in the industry."
Chakraborty has over 14 years of experience in the industry. Prior to joining Kettle Communications, he was with HansaVision, (part of R K SWAMY BBDO group) as national head – events and worked on campaigns for Samsung, Yahoo, Nestle, LG, Micromax, et al.
Chakraborty has also worked with Wizcraft for more than six years followed by Ogilvy where he spent considerable time strengthening the below the line arm called Ogilvy Live.