Edelman adds digital leaders, ropes in Kunal Arora and Deepak Agarwal

Edelman India has made two appointments at the top of its digital team. 

Kunal Arora moves from Hungama Digital Services as national director, Edelman Digital India. He replaces Max Hegerman, MD - digital, who has moved to Australia in the same capacity. Based in Gurgaon, Arora will report to Gavin Coombes, president, Edelman Digital APAC MEA and Rakesh Thukral, COO, Edelman India. 

Deepak Agarwal moved from M&C Saatchi as group creative director, Edelman Digital, a newly created position. Based in Mumbai, he will head the creative team nationally and report to Arora.

Both appointments came into effect in September. 

Thukral said, “The addition of Kunal and Deepak is critical to our plans to broaden our digital offering in India across creative, strategy and build. Kunal’s digital advertising experience and Deepak’s award-winning creative expertise will strengthen our capabilities to deliver truly integrated campaigns to our clients.”

Coombes added, “Kunal and Deepak bring unique and extensive experience in a variety of fields, from advertising to direct marketing to digital to social media, and we look forward to making the most of all of their expertise together with their passion and commitment to excellence as we build the Edelman Digital brand and business across India. These two skill leaders will work with the strong talent base we already have on the ground and our over 1,000 digital professionals throughout the world for the benefit of our clients.”