Campaign India Team
Jul 22, 2021

FCB India's leadership team announced

Debarpita Banerjee, Surjo Dutt and John Thangaraj handed new roles

From left: Debarpita Banerjee, Surjo Dutt and John Thangaraj
From left: Debarpita Banerjee, Surjo Dutt and John Thangaraj
After announcing a three agency structure recently, FCB Group India, has now announced the leadership team of FCB India, the new agency rolled out.
 
The agency, which is led by Swati Bhattacharya as creative chairperson, has named Debarpita Banerjee as chief executive officer, Surjo Dutt as chief creative officer and John Thangaraj as chief strategy officer. 
 
Banerjee was previously president - North and East at FCB Ulka. Dutt was national creative director while Thangaraj was national planning director. 
 
Bhattacharya said, “When Debbie, Surjo, and John enter the room to solve a problem… you know it will be done. Very rarely do you see such chemistry and energy in the boardroom. They can afford to be terribly honest with each other, and that directly makes the idea shiny and the brand shinier!”
 
Rohit Ohri, chairman and CEO, FCB Group India, said, “Hybrid thinking truly begins with hybrid talent. Debbie, Surjo and John’s diverse experience across content marketing, media strategy and digital storytelling, respectively, uniquely positions them to deliver to the challenges of building and growing brands in today’s complex, ever-changing marketplace”.
 
He added, “Debbie, Surjo and John have been instrumental in growing the FCB brand across new clients, categories and markets. Having spent half a decade working with each other, they play off each other’s strengths, bring multiple perspectives to the table and form a formidable base from which to further consolidate the tremendous equity they have already built. I wish them the best in their new roles and have no doubt that they will lead FCB India into a new era of success."
Source:
Campaign India

Related Articles

Just Published

13 hours ago

India dazzles at Campaign Asia-Pacific’s Women to ...

Three Indian women shine among 34 trailblazers transforming Asia-Pacific’s marketing and communications landscape.

16 hours ago

Streaming TV: Advertisers' new go-to for engaged ...

Magnite’s latest research highlights its impact on ad recall, trust, and purchase intent, offering new possibilities for brands in India.

17 hours ago

The sound track to successful digital marketing ...

From fusion music to personalised playlists, the right music selection will be the key to success of digital marketing campaigns in the near future, says Hoopr.ai's chief marketing officer.

18 hours ago

How click-to-chat ads on Whatsapp are transforming ...

A closer look at how brands use WhatsApp Click-to-Chat ads with AI bots to boost engagement, streamline campaigns, and drive personalised, data-driven marketing.