Sumera Dewan, formerly president at Punt Creative, will now spearhead FCB Kinnect’s strategic growth in the North region. She will oversee the office, managing over 100 Kinnectors, and will be responsible for the P&L in this dynamic, high-growth area.
While collaborating with the Delhi team, she will work closely with Neville Shah, recently appointed CCO FCB Kinnect, to develop creative solutions for business challenges for its brands.
Speaking about the appointment, Rohan Mehta, CEO of FCB Kinnect and FCB/SIX India, said, “Sumera’s energy is palpable. The varied experience she brings to the table will significantly enhance FCB Kinnect's full-funnel services for our clients. Her alignment with our ethos of leveraging creativity to solve real business challenges, combined with her strategic growth expertise, will be instrumental in deepening our relationships with both existing and potential clients in the North.”
In a career spanning 14 years, Dewan has also had stints with Dentsu Webchutney, JWT (now part of VML), and Dentsu One (now part of Dentsu Creative). She held account management and strategic roles, forging partnerships with a diverse range of clients, including YouTube, Levi Strauss & Co., Nestle, Airtel, Under Armour, Tinder, Spotify, Unilever and Van Heusen.
Her track record includes winning awards like Cannes Lions, One Show, Abbys, Kyoorius, and EFFIES for campaigns such as Code Name (URI Film), HerShe (Hersheys), Axe Your Ex (Tinder), among others.
Dewan added, “I’m thrilled to join FCB Kinnect at this pivotal moment in their journey. Chandni and Rohan’s dedication to delivering exceptional creative work and elevating the agency on a global stage drew me in. My aim will be to cultivate a culture of outcome-driven work that makes a tangible impact on the brands we partner with while also realizing the agency’s creative aspirations.”
Dewan’s leadership is expected to significantly strengthen FCB Kinnect’s focus on blending creativity with strategic insight. Her deep expertise and dedication to building strong teams and lasting client partnerships will be crucial as she guides FCB Kinnect towards continued growth and success.
Over the past few months, FCB Kinnect has been strengthening its leadership team. Earlier this month, it elevated Kejal Teckchandani from senior vice-president to executive vice-president of influencer outreach and promoted Mala Sharma to assistant vice president of influencer outreach. In July 2024, it elevated of Elstan Rebello as executive vice president as branch head for its southern region.