Campaign India Team
Aug 13, 2024

FCB Kinnect appoints Sumera Dewan as executive vice president—North

Collaborating with the Delhi team, she will work closely with the agency's newly appointed chief operating officer, Neville Shah.

Sumera Dewan, executive vice president—North, FCB Kinnect.
Sumera Dewan, executive vice president—North, FCB Kinnect.

Sumera Dewan, formerly president at Punt Creative, will now spearhead FCB Kinnect’s strategic growth in the North region. She will oversee the office, managing over 100 Kinnectors, and will be responsible for the P&L in this dynamic, high-growth area.

While collaborating with the Delhi team, she will work closely with Neville Shah, recently appointed CCO FCB Kinnect, to develop creative solutions for business challenges for its brands.

Speaking about the appointment, Rohan Mehta, CEO of FCB Kinnect and FCB/SIX India, said, “Sumera’s energy is palpable. The varied experience she brings to the table will significantly enhance FCB Kinnect's full-funnel services for our clients. Her alignment with our ethos of leveraging creativity to solve real business challenges, combined with her strategic growth expertise, will be instrumental in deepening our relationships with both existing and potential clients in the North.”

In a career spanning 14 years, Dewan has also had stints with Dentsu Webchutney, JWT (now part of VML), and Dentsu One (now part of Dentsu Creative). She held account management and strategic roles, forging partnerships with a diverse range of clients, including YouTube, Levi Strauss & Co., Nestle, Airtel, Under Armour, Tinder, Spotify, Unilever and Van Heusen.

Her track record includes winning awards like Cannes Lions, One Show, Abbys, Kyoorius, and EFFIES for campaigns such as Code Name (URI Film), HerShe (Hersheys), Axe Your Ex (Tinder), among others.

Dewan added, “I’m thrilled to join FCB Kinnect at this pivotal moment in their journey. Chandni and Rohan’s dedication to delivering exceptional creative work and elevating the agency on a global stage drew me in. My aim will be to cultivate a culture of outcome-driven work that makes a tangible impact on the brands we partner with while also realizing the agency’s creative aspirations.”

Dewan’s leadership is expected to significantly strengthen FCB Kinnect’s focus on blending creativity with strategic insight. Her deep expertise and dedication to building strong teams and lasting client partnerships will be crucial as she guides FCB Kinnect towards continued growth and success.

Over the past few months, FCB Kinnect has been strengthening its leadership team. Earlier this month, it elevated Kejal Teckchandani from senior vice-president to executive vice-president of influencer outreach and promoted Mala Sharma to assistant vice president of influencer outreach. In July 2024, it elevated of Elstan Rebello as executive vice president as branch head for its southern region. 

Source:
Campaign India

Related Articles

Just Published

1 day ago

Call for entries: Campaign Asia-Pacific’s 2025 ...

The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.

1 day ago

Women’s cricket searches by Indians rose 103% in ...

The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.

1 day ago

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.

1 day ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.