Before the three-day festival kicks off later today, let's rewind to last year's edition
The three-day annual advertising festival, Goafest kicks off later today with the Industry Conclave followed by the Media, Publisher Abbys.
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Three Indian women shine among 34 trailblazers transforming Asia-Pacific’s marketing and communications landscape.
Magnite’s latest research highlights its impact on ad recall, trust, and purchase intent, offering new possibilities for brands in India.
From fusion music to personalised playlists, the right music selection will be the key to success of digital marketing campaigns in the near future, says Hoopr.ai's chief marketing officer.
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A closer look at how brands use WhatsApp Click-to-Chat ads with AI bots to boost engagement, streamline campaigns, and drive personalised, data-driven marketing.
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