Campaign India Team
Jan 24, 2022

GoodWorker appoints Hill+Knowlton Strategies

Account won following a multi-agency pitch

GoodWorker appoints Hill+Knowlton Strategies
GoodWorker has announced the appointment of Hill+Knowlton Strategies (H+K) as its official communications agency on record for India. 
 
This account was won after a multi-agency pitch. 
 
With this mandate, the agency will aim to raise brand visibility, drive brand awareness, and build thought leadership across India amongst national and regional audiences. 
 
Ketul Acharya, COO, GoodWorker, said, “We look forward to working with Hill+Knowlton Strategies India as our public relationship and communications partner. H+K’s diversified experience across sectors and its track record of success make them an excellent partner to drive our communications in a compelling manner and support our immediate endeavour our vision of empowering millions of workers." 
 
Abhishek Gulyani, CEO, Hill+Knowlton Strategies India, said, “We are delighted to begin an exciting journey with GoodWorker and to support their strategic communications in India. Through this partnership, we will help them build a reputation through insight, analysis and broad media, investor, and influencer relationships. With a dedicated team and sectoral knowledge, H+K is well placed to deliver the desired outcome and positioning of the brand. We are thrilled to become a part of GoodWorker’s brand story in India.’’
Source:
Campaign India

Related Articles

Just Published

2 days ago

Virtual influencers: The future of brand storytellin...

SOUNDING BOARD: As virtual influencers made their presence felt throughout 2024, Campaign probes how their use in brand campaigns is sparking a debate on authenticity and trustworthiness.

2 days ago

Ad industry hiring heats up: 9% growth steady amid ...

Digital marketing and content creation drive 9% hiring growth, putting fresh talent in the spotlight for advertising agencies.

2 days ago

Duroflex redefines love and comfort for modern couples

This wedding season, it celebrates evolving relationships, spotlighting everyday love and inclusive connections with a playful, relatable twist.

3 days ago

India's OTC market: Combining tradition and tech ...

To stay ahead in the evolving OTC market, Himalaya Wellness Company's business director maintains that brands must balance between digital innovation and traditional methods.