Campaign India Team
Jul 15, 2008

Hakuhodo wins Maruti A-Star biz

Maruti Suzuki has appointed Hakuhodo Percept as its creative agency for its much awaited launch for the year 2008 – the A-Star. Maruti Suzuki had called for an extensive multi agency pitch that saw agencies such as Hakuhodo Percept, Grey, Lowe, Capital, Dentsu, Euro RSCG and Publicis participate. The A-Star is the first global car that has been designed by Indian designers for Suzuki Motor Corporation.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

45 minutes ago

Why Snap’s creative chief is doubling down on ...

EXCLUSIVE: Veteran creative and former W+K leader Colleen DeCourcy on Snapchat’s new brand positioning, why the company is ‘anti-social media’, the benefits of in-housing, and more.

47 minutes ago

Havas Health is futureproofing creativity through ...

The agency launched its Neurodiversity Center of Excellence to help implement neurodivergent talent in its creative marketing and brand strategy.

21 hours ago

Fooling with flair: Brands indulge in playful ...

From real offers to plain pranks, Indian brands employed harmless humour to engage consumers with an April Fool twist.

23 hours ago

A tale of two campaigns: Borrowing from the past ...

It is easy to get trapped in nostalgia. But Famous Innovations’ creative head cautions that brands and agencies need to maintain a fine line between cultural tribute and creative redundancy.