SPIKES ASIA 2024: Uber and its agency FCB India chose culture over tech to secure an edge in India’s keenly contested ride-hailing market.
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Advertising narratives must transcend tokenism and drive real change for inclusivity, says the principal consultant for Impact at OAG India.
SOUNDING BOARD: MMA Global India’s Linkedin Café panel discussion held on Women's Day 2025 questioned outdated gender biases in women-targeted marketing, emphasising the need for inclusive approaches.
The group is urging shareholders to demand greater transparency on fossil fuel-related risks, before approving the merger.
Former creative partner at the agency Polina Zabrodskaya alleges 'harassment and discrimination' after raising concerns about campaigns.
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