Digital
Campaign India Team
Nov 13, 2008

IMX launches new deal management, inventory administration tool i-Deal

Indian Media Exchange (IMX) has launched a new deal management and inventory administration tool, i-Deal. The tool will allow investment managers of IMX and planners and implementation executives in Starcom and ZenithOptimedia to access the deals of clients. The system will also keep track of pricing, inventory levels and consumption status and alert users as per pre defined routines.

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