Campaign India Team
Jun 17, 2013

IndiaFirst announces pitch for social media agencies

The empanelment of agency will be for a period of three years

IndiaFirst announces pitch for social media agencies

IndiaFirst Life Insurance, a joint venture between public sector banks Bank of Baroda and Andhra Bank along with UK's risk, wealth and investment company Legal & General, has invited proposals for empanelment of an agency to manage the company’s social media engagements.

The empanelment will be for a period of three years, renewable yearly based on successful fulfilment of key performance indicators. The scope of work, evaluation criteria and timelines are available on the company’s website – www.indiafirstlife.com under the section ‘Tender’.

IndiaFirst is present in over 1000 cities and towns across India through over 5000 partner bank branches.

Source:
Campaign India

Related Articles

Just Published

1 hour ago

Lodestar UM launches 'Full Colour Media' proposition...

Promises to deliver brand differentiation for clients as AI and algorithms tend to make brand messaging identical and bland.

5 hours ago

Duo, Jackie Shroff and a streaming twist—Duolingo ...

Duolingo and Amazon MX Player’s unlikely collab blends language learning with OTT entertainment, proving that edutainment can be fun and unexpected.

6 hours ago

Ventes Avenues, Trophée attempt to unlock $20.7 ...

By teaming up to merge gaming with real-world commerce, the two companies seek to make brand interactions and purchases seamless within gameplay.

6 hours ago

GroupM’s TYNY 2025: India’s advertising market to ...

The report estimated that the market is set to reach Rs 1,64,137 crore in 2025, adding an incremental Rs 10,730 crore.