Campaign India Team
Dec 29, 2017

J Walter Thompson bags Rajnigandha's creative duties

Account won post a multi-agency pitch

J Walter Thompson bags Rajnigandha's creative duties
DS Group's pan-masala brand, Rajnigandha has assigned its creative duties to J Walter Thompson. The agency won the account following a multi-agency pitch.
 
The development was confirmed to Campaign India by Sambit Mohanty, NCD, J Walter Thompson India. The agency's Delhi office will handle the business.
 
McCann handled the account prior. 
 
Source:
Campaign India

Related Articles

Just Published

14 hours ago

McKinsey & Co acquires India's ETML

With ETML on board, McKinsey will have over 200 digital marketing analysts, performance marketers, and data scientists across two global hubs—Asia and Latin America.

19 hours ago

Meta announces upcoming digital marketing book

Written by Meta CMO and VP of analytics Alex Schultz, the book guides business leaders in marketing strategies for the digital era.

19 hours ago

WPP invests in Stability AI

Stability AI’s models and workflows to be integrated with WPP’s AI-driven operating system, WPP Open, to help it transform visual content creation.

21 hours ago

Rebranding done right: Lessons from Zomato’s ...

Zomato’s transition to Eternal serves as an example of how brands can leverage influencer marketing to amplify their rebranding efforts and reshape consumer perceptions, says Dot Media CEO and co-founder.