Campaign India Team
Jun 15, 2022

Levi’s appoints Amisha Jain

Moves from Zivame

Levi’s appoints Amisha Jain
Levi’s has announced the appointment of Amisha Jain as its senior vice president and managing director for South Asia-Middle East and Africa (SAMEA).  
 
In her new role, she will be responsible for leading the company’s operations in SAMEA. She is also tasked with driving the brand's expansion and growth in Asia and around the globe. 
 
Jain moves from Zivame, where she was chief executive officer. 
 
Seth Ellison, executive vice president and chief commercial officer of Levi Strauss & Co., said, “We are thrilled to welcome such a dynamic, proven leader to the company. Amisha’s years leading digital and physical retail businesses, her track record of  delivering results while connecting with consumers and her passion for innovation is a combination that will set our SAMEA cluster up for accelerated growth.”  
 
Jain said, “I am excited to join LS&Co. and the Levi’s a brand - one that I have always admired as a consumer and a business leader. The team has had an incredible journey thus far, and I am delighted to be part of this passionate and high-performing group. Together we will strive to take the brand to even greater heights in the region.”
 
In a career spanning over 20 years, she has also worked with Arvind Sports Lifestyle and Nike, among others. 
Source:
Campaign India

Related Articles

Just Published

20 hours ago

Women comprise 47% of India's online shoppers: ...

75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.

22 hours ago

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

23 hours ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

1 day ago

The multi-screen juggle: How brands keep up with Gen Z

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to keep brands relevant everywhere.