Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Apr 01, 2025
‘Digital twins are not the enemy’—H&M's AI influencer models spark debate
Following the news that fashion retailer H&M will use AI to create digital 'twins' of 30 models, we explore if it's a good idea, and what it might mean for creative campaigns.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
Apr 07, 2025
Will AI chatbot advertising disrupt adland?
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Media
Feb 28, 2025
FanTV secures $3 million funding
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
PROMOTED
8 hours ago
MMA’s Data Unplugged advances CX for all with AI; ...
From inclusive CX powered by AI to agentification and martech maturity, the 5th edition of Data Unplugged India unpacked what it takes to deliver customer obsession at scale - with leaders from Hindustan Unilever, Britannia, Zivame, Flipkart, Google, Axis Bank, Haleon, Exotel and more.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
11 hours ago
OMG India receives four Meta Blueprint certifications
Claims to be the first agency network in India to secure all four company-level Meta Blueprint certifications.
Advertising
16 hours ago
Influencer content outperforms digital ads on ...
67% of Indians trust influencer recommendations over traditional advertisements, notes Kantar’s Influencer Playbook report.
Media
17 hours ago
Agencies share reels and business messaging case ...
At the Summit, agencies share how AI, Reels and Business Messaging drive real business benefits for brands.
