SCOOP: Jeans brand spent $142 million in global media spend last year.
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The latest ad films and campaigns from brands like Wizikey, Royaloak, Royal Challenge Packaged Drinking Water, and more, in our weekly roundup.
EMVIES receive 1,779 entries from 33 agencies this year with 443 entries being shortlisted for evaluation.
Following the news that fashion retailer H&M will use AI to create digital 'twins' of 30 models, we explore if it's a good idea, and what it might mean for creative campaigns.
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The acquisition marks a further alignment of the two companies, holding a combined value of $113 billion.
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