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Dr Baskar Das: A media visionary, perpetual learner ...
The veteran media leader who revolutionised India’s media and advertising industry, passes away after a long fight against cancer.
Social media fatigue? Agencies must spark conversati...
Campaign finds out how they can avoid risking digital irrelevance by crafting campaigns that inspire authentic audience dialogue, blending creativity with insights.
Chetan Bhagat’s latest magnum opus is on booking ...
His eccentric ‘travel genius’ persona leads Cleartrip’s witty campaign, tackling myths and highlights the OTA’s SuperCoins savings.
ASCI issues disclosure guidelines for LinkedIn ...
As unlike other social media platforms, LinkedIn does not provide platform disclosure tools, ASCI advises influencers to display the permitted disclosure terms with their posts.