Campaign India Team
Oct 23, 2012

Max Bupa appoints Sevantika Bhandari as director - marketing

Bhandari will be responsible for product portfolio management, brand, customer research, online marketing and communication

Max Bupa appoints Sevantika Bhandari as director - marketing

Max Bupa Health Insurance Company Limited has announced the appointment of Sevantika Bhandari as director-marketing.

As leader of product and marketing, Bhandari will be responsible for product portfolio management, brand, customer research, online marketing and communication. She will report to Manasije Mishra, chief executive officer (designate).

The company has also appointed Gagan Bhalla as director-development.
On the appointments, Mishra said, “I am pleased to welcome Sevantika and Gagan to the Max Bupa family. With their rich and diverse global experience in the healthcare and financial industry, I am confident that they will play a vital role in the achievement of next growth phase for Max Bupa.”

Bhandari has been associated with ICICI Bank in the past. She started her career as a brand manager with Dabur.

Source:
Campaign India

Related Articles

Just Published

2 days ago

Women comprise 47% of India's online shoppers: ...

75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.

2 days ago

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

2 days ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

2 days ago

The multi-screen juggle: How brands keep up with Gen Z

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to keep brands relevant everywhere.