Campaign India Team
Jul 07, 2015

McCann bags creative duties of Paytm and IDFC Bank

Accounts won following multi-agency pitches

McCann bags creative duties of Paytm and IDFC Bank
McCann Erickson's Delhi office has bagged the creative duties for Paytm, while the agency's Mumbai office has bagged the creative mandate for IDFC Bank.
 
Both the accounts were bagged following multi-agency pitches, informed an agency statement.
 
Paytm handed creative duties to Contract Advertising in April 2014. In April 2015, McCann Erickson created the brand's TVCs that ran during the IPL.
 
The Economic Times reported on 10 April 2015 that IDFC Bank would become operational in October this year. 
 
Also read: 
 
 
 
Source:
Campaign India

Related Articles

Just Published

4 hours ago

Rural consumption continues to outpace urban ...

The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG sector, a reversal of previous trends where urban centres led growth.

4 hours ago

Havas to offer staff up over $40 million in ...

Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.

6 hours ago

FCB/SIX India announces key senior leadership ...

Since its launch in 2023, the agency’s staff has tripled, now numbering approximately 170 team members.

6 hours ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.