Campaign India Team
Jun 08, 2015

MediaCom wins Mydala's media duties

Account won following multi-agency pitch

MediaCom wins Mydala's media duties
Online coupon and discount platform Mydala has assigned its media duties to MediaCom following a multi-agency pitch. 
 
Anisha Singh, co-founder and CEO, Mydala, said, “We are happy to announce this association. Mydala is growing at a phenomenal pace and working with MediaCom will help in pushing the boundaries and reaching out to our customer base in innovative and creative ways.”
 
Niti Kumar, general manager, MediaCom Delhi, added, "e-Commerce is the buzziest category on media today, and working with a unique model like Mydala will be a great learning experience for the team. We are super excited!"
 
Source:
Campaign India

Related Articles

Just Published

19 hours ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

19 hours ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

19 hours ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

20 hours ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.