Watch the ad created by W+K Portland
The latest instalment of Levi's global "Go forth" marketing campaign is now on air on American television screens.
According to Campaign UK, the work, created by Wieden + Kennedy Porland, promotes Levi's autumn/winter 2012 collection, which is made for those who get dressed each morning with purpose.
Inspiring words for a Monday morning. Especially if you're wearing Levi's.
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