Campaign India Team
May 29, 2023

Mobil appoints Hrithik Roshan as brand ambassador

Roshan will endorse the brand's lubricant offerings

Mobil appoints Hrithik Roshan as brand ambassador
Mobil has anounced the appointment of actor Hrithik Roshan as brand ambassador. 
 
He will endorse the brand's lubricant offerings. 
 
Roshan's confidence, energy and brand values of driving human progress align with Mobil making him the perfect fit for the brand.
 
Vipin Rana, CEO, ExxonMobil Lubricants, said, “We are excited to partner with Hrithik Roshan for our Mobil lubricants in India. We believe his personality will resonate well with trade partners and consumers to feel confident about what Mobil can deliver to serve India’s lubrication needs”.
 
Source:
Campaign India

Related Articles

Just Published

3 hours ago

Caveman Khan and Coca-Cola’s Charged: A primal ...

Aamir Khan’s latest ad for the beverage revives the Caveman trope, blending prehistoric antics with a modern energy boost for maximum brand impact.

2 days ago

Women comprise 47% of India's online shoppers: ...

75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.

3 days ago

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

3 days ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?