Metropolis Healthcare has announced the appointment of Mohan Menon as chief marketing officer. Menon moves from Max Healthcare, where he was senior vice president - marketing and digital.
As CMO, he will be looking to drive organic growth through D2C and clinician outreach. He will also oversee the organisation’s integrated corporate communication and public relations.
Surendran Chemmenkotil, chief executive officer, Metropolis Healthcare, said, “We are thrilled to welcome Mohan to the Metropolis Healthcare family. With his outstanding expertise in healthcare and demonstrated leadership, we are confident that he will play a pivotal role in elevating our brand presence, extending our leadership to new markets, and driving growth across geographies.”
Menon said, “I am excited to be a part of Metropolis' remarkable team. I am looking forward to accelerating our marketing efforts by harnessing the power of technology and data-driven insights to create far more meaningful and engaging experiences to healthcare providers, customers and patients, further strengthening our connections.”
Menon has also worked with Micromax Mobiles, American Express and Samsung India.