Mudra has appointed Arijit Ray as executive vice president and head of Mudra Mumbai. Ray comes from Saatchi & Saatchi Mumbai where he was working as executive vice president.
Ray started his career in 1990. He has worked with agencies like Rediffusion DY&R, McCann Erickson and O&M. He has handled clients like Canon, Singer, GPI, United Airlines, Ericsson, AirTel, Nestle (Nescafe), Gillette, Coke (Fanta and Kinley), Reliance Infocom and Mahindra Renault Logan.
"It is a privilege to be joining an agency that is in the midst of some unbounded growth- in perception and revenue. Mudra Mumbai is the one of Mudra's flagship offices and already a potent force. My mandate is to work with the team, sustain the momentum and hopefully take the agency to the next level", said Ray.
Jude Fernandes, executive director, Mudra Group said, "Arijit is a good find for us. Mudra Mumbai has a strong roster of clients that include Future Group, LIC, HPCL, Godrej, Union Bank and Maharashtra Tourism. His mandate is to focus on maintaining our high standards on existing businesses and look at new business development".