Advertising Opinion
Grace Hart Toby Southgate
Jul 05, 2024

Not why, but how: Forsman & Bodenfors’ mission to bring pay equity to our industry

The agency's head of people operations and global CEO share their path to Fair Pay Workplace Certification and explain its benefits to help others in the industry follow suit.

L-R: Grace Hart and Toby Southgate, Forsman & Bodenfors

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

1 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Cadbury 5 Star gives the AI revolution a humorous pushback

2 Cadbury 5 Star gives the AI revolution a humorous pushback

PR Awards 2025: Shortlists, jury announced

3 PR Awards 2025: Shortlists, jury announced

Eknath Shinde's message to advertising, marketing and media professionals

4 Eknath Shinde's message to advertising, marketing and media professionals

Valentine's Day 2024: Brand work that caught our attention

5 Valentine's Day 2024: Brand work that caught our attention

Kia's Sonet embarks on a journey of uncharted thrill

6 Kia's Sonet embarks on a journey of uncharted thrill

Concept PR goes all in on AI with Concept X launch

7 Concept PR goes all in on AI with Concept X launch

Target’s secret weapon? India’s role in its ad empire

8 Target’s secret weapon? India’s role in its ad empire

GroupM’s TYNY 2025: India’s advertising market to grow 7%, digital dominance continues

9 GroupM’s TYNY 2025: India’s advertising market to grow 7%, digital dominance continues

Standard Chartered picks up the tab for affluent Indians

10 Standard Chartered picks up the tab for affluent Indians

Related Articles

A queer-ful journey filled with disappointment, hope, fervour, and acceptance
In-Depth
Jun 17, 2024
Ashish Sawhny

A queer-ful journey filled with disappointment, ...

Actor Fahad Fazil breaks barriers in Kavitha Gold and Diamonds’ gender-neutral ad
The Work
Sep 26, 2024
Campaign India Team

Actor Fahad Fazil breaks barriers in Kavitha Gold ...

Olay shows how bias pushes girls out of STEM
Advertising
Jan 12, 2022
Staff Reporters

Olay shows how bias pushes girls out of STEM

Women in PR: Breaking myths, building legacies, redefining success
PR
Nov 19, 2024
Neha Khilnani

Women in PR: Breaking myths, building legacies, ...

Just Published

Campaign India PR Awards 2025: Winners announced
PR
6 hours ago
Campaign India Team

Campaign India PR Awards 2025: Winners announced

Value 360, MSL, On Purpose shine at the industry celebration for communication professionals.

Programmatic controlled 88% of ad impressions in India in 2024: TAM AdEx
Advertising
14 hours ago
Campaign India Team

Programmatic controlled 88% of ad impressions in ...

The digital ad impressions grow 7% in 2024 compared to 2023; posts 12.7 times growth when compared to 2020 levels.

Should brands compensate consumers for their data?
Marketing
14 hours ago
Matthew Keegan

Should brands compensate consumers for their data?

As brands increasingly adopt tactics to collect first-party data, questions arise about the value of compensating consumers for their data and how such practices might influence customer loyalty and trust.

ASCI partners with gaming bodies to curb illegal betting ads
Advertising
16 hours ago
Campaign India Team

ASCI partners with gaming bodies to curb illegal ...

A monitoring cell to be set up to collaboratively spot and report offshore betting and gambling advertisements in India.