The winners of the Campaign For Good initiative has been announced.
The special award was instituted by the IAA in partnership with Rotary (District 3141) and supported by Campaign India to honour exceptional communication in the area of elder care. Coincidentally, today is Senior Citizens Day.
Among the shortlisted entries were
Oldies Just Want To Have Fun, submitted by Sayasi Ghosh and Satyajeet More
Make Time, entered by Hayden
It’s Time To Talk, by Rahul Bhojraj and Ashwin Mariadoss
Good Ol’ Fridays, submitted by Sanjana Dora
Lovewithoutfilter shared by Yash Ambre
Nike +Diesel entered by Ashmika Gupta of Goddess Advertising
The campaign Good Ol’ Fridays created by Adamya Mody, Kanchan Kesari, Reet Sawhney and Sanjana Dora of Ogilvy has been declared the winner.
(From left to right : Adamya, Sanjana, Reet and Kanchan)
A total of 94 entries were received and judged by a jury comprising of advertising veterans, Arun Iyer, Raj Nair and Navin Talreja.
The winning campaign would be run across media.