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On this week's Storyboard, know how O&M's Piyush Pandey hands over the reins to Gen Next and the plans to bring about a younger, fresher Ogilvy. Find out the telecom sector's survival strategies, especially with the entry of the latest player, Tata Docomo. Also, get all your questions answered about the impact of the Microsoft-Yahoo! deal on the online ad business.
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HUL to take down digital versions of the campaign; Honasa removes social media posts making a reference to Lakmé.
Aims to help brands deliver 3x consumer engagement for their IPL ad campaigns.
Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on news brands.
Wren was speaking at the Q1 earnings call and expects to close the IPG acquisition in H2 2025.