Picks of the Week: Work that wowed us

Campaign India's editorial team has picked its favourite campaigns from those published on the website during the week.

This week, the team found two pieces of work that stood out. 

As always, we're going alphabetically:

Disney Star (conceptualised by 22feet Tribal Worldwide)

The only ad launched during the fifth anniversary of striking down section 377. Effectively tackles the importance of respectful language in addressing the LGBTQIA+ community by showcasing diverse voices from the queer community, making it a powerful catalyst for social change. 

Everest

Earlier this week, Piyush Pandey wrote on Campaign India about how celebrities are being used senselessly and ideas are lacking. And then comes this one which features both Amitabh Bachchan and Shah Rukh Khan and has an idea with humour. A winner for us!