Roca has announced the appointment of R Sreenivasan as head of marketing for its operations in India.
Sreenivasan joins the company for his second stint after serving as national business head for TI Cycles. At Roca, he will be leading the marketing efforts for Roca and Parryware.
He has previously worked with the company from 1990s to 2010.
KE Ranganathan, managing director, Roca Bathroom Products, said, "We are glad to welcome back Sreeni as the new head of marketing for our Indian operations. Our endeavour to provide the best of products, services and experiences to our customers is further reinforced with the induction of Sreeni into our high profile management team. With his rich experience in the category and Indian market and his deep understanding of our customer needs, we are poised to further grow aggressively and continue to lead the Indian bathroom industry."