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While Rohan Bopanna is being lauded for his on-court achievements, Sania Mirza seems to finally have an apparel sponsor, and Sony Sports Networks get the praise for the way the broadcaster has handled the French Open telecast
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Campaign Red examines how a merged Omnicom-IPG compares to the remaining 'big four'.
Accenture Song, the consultancy’s creative marketing arm, is piloting the use of Alembic to measure its own marketing efforts.
The agency will drive FILA's digital creative and lead Foot Locker's mainline creative, targeting India’s youth and sneaker culture.
The experiential campaign positions trading as a calling, not just a skill.