Campaign India Team
Dec 12, 2023

Rapid fire with Titus Upputuru

Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and their expectations from 2024

Rapid fire with Titus Upputuru
Campaign India's year-ender series continues with Titus Upputuru, founder, The Titus Upputuru Company.
 

This year, we're reaching out to the advertising, media and marketing communities, and asking them to give quick, crisp answers to a set of questions intended to highlight the highs and lows of the year gone by, and their take on technology advancements.

 

Here's Upputuru's take on it:

 
Data or gut: Keep an eye on data, but always the heart on gut.
 
AI a boon or bane: It’s a bone for sure, a bone of contention at the moment.
 
A gift you want from Santa: Let’s gift ourselves some reality please. He’s a myth.
 
One piece of professional advice you would give to your past self at the beginning of 2023: Stay humble.
 
The most valuable lesson you learned from a professional failure this year: By God’s grace, there weren’t any. 
 
If your new year resolution had a tagline for 2024, what would it be? Lasts long, very long.
 
 

 

Source:
Campaign India

Related Articles

Just Published

5 hours ago

Campaign roundup: Week of 20 Jan

The latest ad films and campaigns from brands JK Lakshmi Cement Zupee , realme ,Window Magic like and more, in our weekly roundup.

8 hours ago

Trust erosion leading to grievances: Edelman Trust ...

The PR firm surveyed more than 33,000 people in dozens of countries for the 25th edition of its annual report, which debuts ahead of the World Economic Forum in Davos.

8 hours ago

Annapurna Studios elevates Indian filmmaking with ...

The new postproduction hub redefines cinematic standards, offering select advertising collaborations with a focus on high-budget, innovative campaigns.

8 hours ago

AI-powered content can be a shortcut to marketing ...

Kraftshala's co-founder how marketers can leverage AI tools to craft social media posts, automate scripts, and create captivating long-form content.