Campaign India Team
Apr 14, 2023

ReBid launches AI assistant ​​for ad campaigns

Aims to help advertisers make data-driven decisions to optimise campaigns and improve return on ad spend across programmatic platforms

ReBid launches AI assistant ​​for ad campaigns
ReBid has announced the launch of a new GPT-based AI assistant for advertisers. 
 
This AI offering will analyse past campaign data from over 20 ad tech platforms as it aims to provide advertisers with insights across multiple metrics and dimensions with just a few prompts.
 
The AI assistant will also help advertisers make data-driven decisions, optimise campaigns and improve ROAS (return on ad spend) across platforms such as Google, Meta, Twitter, LinkedIn, DV360 ads, and other programmatic platforms.
 
Rajiv Dingra, founder and CEO, ReBid, said, "This new AI assistant will revolutionise the way advertisers analyse and optimise their ad campaigns. With just a few prompts, advertisers can access deep insights that would have previously taken days or even weeks to uncover.”
 
Dingra added, "At ReBid, we are committed to providing our customers with the best advertising solutions and helping them achieve their business objectives through effective advertising strategies. Our new AI assistant is a testament to this commitment and we are confident that it will deliver significant value to our customers."
 
Ashish Bhasin, chairperson and co-founder, ReBid, said, "As the ad tech industry continues to grow and evolve, it's becoming increasingly important for advertisers to have access to innovative tools that help them stay ahead of the curve. ReBid's new GPT-based AI assistant is a game-changer, providing advertisers with unprecedented insights and analytics that will help them optimise their campaigns and drive better results."
 
Source:
Campaign India

Related Articles

Just Published

20 hours ago

Can retail media compensate for weaknesses in ...

Following reports on declines in performance media earnings, Campaign explores what strategies marketers can employ to navigate this changing landscape—including the promise of retail media.

21 hours ago

Dentsu forecasts global 5.9% increase in adspend in ...

Asia-Pacific growth is expected to be in line with the global average at +5.8%.

22 hours ago

Qoruz unveils influencer marketing performance ...

Brand Buzz index aims to help brands analyse the performance of their influencer marketing initiatives, while comparing it with the brand’s competitors.

23 hours ago

Amagi acquires Argoid AI to transform streaming ...

Argoid AI’s founders—Gokul Muralidharan, Soundararajan Velu, and Chackaravarthy E—will join the Amagi team.