Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Oct 22, 2008
Rediffusion wins creative mandate for Sleepwell
Sleepwell Mattresses has awarded its creative mandate to Rediffusion Y&R. Market sources estimate the size of the business at around Rs 15 crores. Rediffusion won the account in a multi agency pitch which included O&M, TBWA, Response and Oxygen.Sandeep Madan, EVP, Rediffusion Y&R, Delhi said on the win, "Sleepwell has carved a niche for itself through constant improvement and customer orientation. We take great pride in this association and look forward to ensuring a level of creative output that matches their innovative thinking."
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Just Published
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
21 hours ago
Arpit Garg takes over as president of Weber ...
As president for India, he will strengthen its leadership across communications and advisory services.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
21 hours ago
Collective Creative Labs delivers adaptive travel ...
Collective Creative Labs has executed a travel-led campaign for Oppo that reflects changing approaches to production in lifestyle advertising.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Advertising
2 days ago
Kingfisher Premium launches brand film for Tata WPL
The film highlights women’s cricket through energy, music and shared celebration.
Advertising
2 days ago
‘Posting Zero’ is just the tip of the iceberg
As AI adoption accelerates, there is a new balance emerging between acceleration and deceleration, where people crave both the hyper-real and the handmade.
