Sanghamitra Chakraborty joins Havas to head RB business

Havas India has announced the appointment of Sanghamitra 'Shong' Chakraborty as SVP and business head of its Gurugram office.

 

Chakraborty joins the agency from Contract and will lead the integrated Reckitt Benckiser team at Havas India. 

 

Nirmalya Sen, CEO, Havas India, said, "Anyone who has worked with Shong - clients and colleagues alike - will agree that she isn't just a 'make-it-happen' person. She is a 'make-everyone-happen' person. Her energy is infectious, as is her ability to pull off the impossible. I am sure our relationship with Reckitt Benckiser will be even stronger with her at the helm." 

 

Chakraborty said, "My decision to join Havas was easy. In an environment where agencies have been trying to redefine themselves to stay relevant, Havas, for me, seems to have found the sweet spot as an agency. It is a whole new experience to work in an environment where the offline and online worlds, as well as the creative and media worlds, have been woven seamlessly into one Village, held together with the brand's philosophy of 'Better Together'. My other reason, really, was fairly selfish, Havas and RB gave me the opportunity to be an origin market for some of the biggest brands in the FMCG space, and that to me is challenging and should be rewarding at the same time."

 

She has also worked with Grey Worldwide, TBWA and Publicis.