Arati Rao
Aug 02, 2011

Srijib Malik to head Bates' Delhi operations

His designation will be executive vice president

Srijib Malik to head Bates' Delhi operations

Bates 141 has brought Srijib Mallik on board as executive vice president and head of Delhi operations. He will report to Sandeep Pathak, chief executive officer, Bates 141.

Malik was previously with Rediffusion Y&R as the national business head. He has also worked with Wieden + Kennedy and JWT in Delhi and with Saatchi & Saatchi and Publicis in Singapore. His industry experience comprises working on global brands like Nokia, HP, Pepsi, General Motors, and MTS both in India and overseas.

On the appointment, Pathak said, “In Srijib, we found not only the right ambition and ability to enhance our engagement with clients, but also an exceptional understanding of business development and a desire to impact the overall output of the agency. Under his leadership we are confident that we will be able to give shape to the aggressive growth plans laid out for Bates 141 Delhi.”

Malik said, “I am thrilled to join Bates 141 at this juncture of the company’s growth. My current role will give me an opportunity to offer creative solutions that partner with clients in their mission of creating relevant customer connections that are both sustainable and defensible on the back of the uniquely integrated brand development services offered by Bates. I look forward to working closely with several industry stalwarts and play an effective role in the next phase of growth at Bates141.”

Source:
Campaign India

Related Articles

Just Published

17 hours ago

WPP boss Mark Read hits back at employee vitriol ...

CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to work in the office at least four days a week do not reflect the views of many staff.

17 hours ago

AiVANTA, UnScript to offer AI-based video solutions ...

The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.

18 hours ago

Why is PVMA missing ‘U’?

The temporary rebranding to ‘PVMA’ signals its entry into badminton, backed by a collaboration with PV Sindhu—a strategic activation that highlights the sport’s rising importance in Indian sports marketing.

18 hours ago

WPP’s back-to-office push: Is India’s adland ready ...

SOUNDING BOARD: Will the work-from-office mandate foster creativity and team collaboration, or is the advertising risking attrition?