Advertising Marketing
Campaign India Team
Feb 02, 2023

Valentine's Day 2023: Brand work

View the work here

Valentine's Day 2023: Brand work

Brands have started to roll out campaigns for this year's Valentine's Day, which is celebrated on 14 February. 

 

This listicle will feature work that caught our attention until the day.

 

Archies

Blissclub

Cadbury 5 Star

Melorra

redBus

Skinn Noura

Westside

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Weekend Fun: The Blue Film Festival

2 Weekend Fun: The Blue Film Festival

Phyllis Project: Attempting to rewrite the script for women in advertising leadership

3 Phyllis Project: Attempting to rewrite the script for women in advertising leadership

Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

4 Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

Skoda India banks on localised marketing to generate mass appeal for Kylaq SUV

5 Skoda India banks on localised marketing to generate mass appeal for Kylaq SUV

Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

6 Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

An insider’s playbook to PR crisis mitigation

7 An insider’s playbook to PR crisis mitigation

FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

8 FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

Marketers bet big on brand-building, not just quick wins

9 Marketers bet big on brand-building, not just quick wins

Understanding the nudge-sludge dynamic in marketing

10 Understanding the nudge-sludge dynamic in marketing

Related Articles

Cadbury 5 Star sweetens its ad budgets by doing nothing
The Work
Nov 09, 2022
Campaign India Team

Cadbury 5 Star sweetens its ad budgets by doing nothing

Cadbury 5 Star powers a youth to help revive a dead man
Advertising
Jan 02, 2024
Campaign India Team

Cadbury 5 Star powers a youth to help revive a dead man

Pick of the Week: Work that wowed us
Advertising
Nov 24, 2023
Campaign India Team

Pick of the Week: Work that wowed us

A 5 Star future: AI works, humans master the art of doing nothing
Advertising
Nov 23, 2023
Campaign India Team

A 5 Star future: AI works, humans master the art of ...

Just Published

Matchmaker, matchmaker, find me a mattress
Advertising
1 day ago
Campaign India Team

Matchmaker, matchmaker, find me a mattress

Popular matchmaker Sima Taparia features in The Sleep Company's new wedding campaign, this time matchmaking mattresses.

Reliance-Disney merger creates a $8.5 billion media giant
Advertising
1 day ago
Campaign India Team

Reliance-Disney merger creates a $8.5 billion media ...

The new entity is structured around three key divisions—entertainment, digital streaming, and sports.

Political tension meets platform drama
Digital
1 day ago
Rahat Kapur

Political tension meets platform drama

As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust crisis—from X's advertiser exodus to Meta's legal battles—while Asian tech firms vie to emerge as credible alternatives.

Dentsu Q3 2024 earnings: Japan's growth contrasts with APAC fall
Advertising
1 day ago
Matthew Keegan

Dentsu Q3 2024 earnings: Japan's growth contrasts ...

Despite a robust 2.8% Q3 increase in Japan, Dentsu has downgraded its full-year outlook to flat (0%) due to a sharp fall in the APAC region.