Vizeum India appoints Samarjit Rajkumar as senior general manager

Vizeum India, an Aegis Media group company, has announced another senior level appointment of Samarjit Rajkumar as senior general manager. In his new role, Rajkumar will head the Mumbai operations, as well as play a strategic national role within the organisation

Confirming the appointment, S Yesudas, managing director, Indian sub-continent, Vizeum said, “Our contributions to clients come from our heart. Each of our clients are truly our ambassadors. Appointments at senior leadership roles further testify our commitments to clients.”

Commenting on his new move, Rajkumar said, “Vizeum India’s emergence as one of the strong and credible agency in its less than two years of presence is what attracted me. I look to further enhancing market place visibility via thought leadership ideas, strong product focus and enrich consumer experiences of Clients’ brands, working closely with Yesu and the leadership team in Vizeum’s next level of aggressive growth and consolidation story.”

Rajkumar has more than 17 years in three fast growing markets - India, China and Vietnam. His previous assignments in China were as general manager of key accounts at OMD China, spanning two years (2008-2010) and as one of the Procter&Gamble China Account Lead lasting five years, at Vivaki Group(Starcom & Zenith Media). A management (MBA) and an electrical engineering graduate, he started his media career in Indian media research industry, by managing India’s pioneering TV audience measurement system, large scale consumer and customized media research studies, an assignment spanning well over three years at IMRB India. Rajkumar then moved on to work at Lintas Media, serving clients such as Unilever India, Parle, Bajaj Auto and financial clients like HSBC, SBI, ICICI Prudential and Idea Cellular.