Advertising Marketing Digital
Campaign India Team
8 hours ago

ZMCL, IDPL launch influencer marketing platform

Named Zeefluence, the platform to connect brands with right influencers and provide amplification across Zee Media’s network.

As brands fight for consumer attention, influencer marketing assists them in achieving measurable outcomes. | Image credit: Freepik.com

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Weekend Fun: The Blue Film Festival

1 Weekend Fun: The Blue Film Festival

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

3 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

IPL ads get a data makeover: What it means for brands

4 IPL ads get a data makeover: What it means for brands

McKinsey & Co acquires India's ETML

5 McKinsey & Co acquires India's ETML

The LinkedIn pitch frenzy: Meritocracy or marketing stunt?

6 The LinkedIn pitch frenzy: Meritocracy or marketing stunt?

Brands let women do the talking this International Women's Day

7 Brands let women do the talking this International Women's Day

Brands add colour, meaning, and impact to Holi 2025 campaigns

8 Brands add colour, meaning, and impact to Holi 2025 campaigns

Cadbury 5 Star gives the AI revolution a humorous pushback

9 Cadbury 5 Star gives the AI revolution a humorous pushback

Lollapalooza: A cultural investment for brands, not just a sponsorship

10 Lollapalooza: A cultural investment for brands, not just a sponsorship

Related Articles

Animeta launches influencer marketing platform ‘Animeta Brandstar’
Marketing
Aug 09, 2023
Campaign India Team

Animeta launches influencer marketing platform ...

IDPL collaborates with NKN Media
Media
Jun 09, 2023
Campaign India Team

IDPL collaborates with NKN Media

Time to tune in: Why digital audio must be in your media mix this year
Advertising
Feb 27, 2025
Vineet Singh

Time to tune in: Why digital audio must be in your ...

Optiminastic Media launches digital influencer marketing platform
Digital
Nov 29, 2021
Campaign India Team

Optiminastic Media launches digital influencer ...

Just Published

Goafest 2025 returns to Goa with ‘Ignite’ in the spotlight
Advertising
6 hours ago
Campaign India Team

Goafest 2025 returns to Goa with ‘Ignite’ in the ...

Featuring the ABBY Awards with new categories, this year’s edition will offer a fresh immersive ‘Goafest Village’ experience.

TV broadcasters' margins to grow 3% by 2027: Study
Media
8 hours ago
Campaign India Team

TV broadcasters' margins to grow 3% by 2027: Study

The revenue from traditional linear TV broadcasting is expected to remain stable or marginally fall, according to Crisil Ratings.

Meta to begin testing Community Notes feature across Facebook, Instagram and Threads
Advertising
8 hours ago
Joseph Arthur

Meta to begin testing Community Notes feature ...

Following its move away from third-party fact-checking, Meta’s Community Notes feature is intended to be less biased and more scalable.

Former Dentsu APAC heads launch regional B2B marketing agency
Advertising
8 hours ago
Rahat Kapur

Former Dentsu APAC heads launch regional B2B ...

EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B model and deliver marketing-as-a-service underpinned by business results.