Brand management function will be moved from its regional silos to be run out of the company’s global business units of beauty, health and grooming, family care and home care
Watch the campaign conceptualised by CHI & Partners here
Watch how the shelter created by AMV BBDO is surprising commuters here
BA’s head of marketing tells Marketing UK what it means for the airline to put its entire marketing activity through one agency, BBH
Using 17 global artistes, top US music producers and a British music psychologist, the one-off track claims to engineer feelings of happiness
The Google executive chairman and former chief executive was speaking at the ongoing SXSW Interactive in Austin last week
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