unilever
Nvidia brings AI to the desktop—what does it mean for marketers?
Nvidia’s new AI rigs promises to reshape how marketing happens—from speeding up content, to trimming budgets and bringing modelling tools in-house.
Unilever uses digital twins to accelerate content creation
Unilever slashes product shoot costs by 50% using AI-powered "digital twins," freeing up marketers for creative innovation. Chief growth and marketing officer Esi Eggleston Bracey spoke at the Nvidia GTC 2025 conference.
Unilever CEO: 'Spend on social will jump from 30% to 50%'
Fixing geographical issues in China and Indonesia and accelerating India are among Fernandez’s key priorities.
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Unilever increases marketing spend by almost $1 billion
The FMCG giant's turnover rose to over $65 billion USD in 2024.
X drops Unilever from advertising boycott lawsuit
New ad partnership leads to worries about powerful companies giving into Elon Musk’s ‘bullying’ tactics under pressure and potentially setting a troubling precedent.
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Two hedge funds increase short positions in WPP in bet against share price
The agency group cut revenue forecast in August but won Amazon and retained Unilever in key markets.
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