unilever
X drops Unilever from advertising boycott lawsuit
New ad partnership leads to worries about powerful companies giving into Elon Musk’s ‘bullying’ tactics under pressure and potentially setting a troubling precedent.
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Two hedge funds increase short positions in WPP in bet against share price
The agency group cut revenue forecast in August but won Amazon and retained Unilever in key markets.
Unilever announces result of global media review with six rivals sharing duties
South Asian countries including India, Bangladesh, Sri Lanka, and Pakistan remain with incumbents Mindshare.
Clinic Plus' latest campaign tackles patriarchy head-on
On the heels of its #MeriBetiStrong campaign, the brand returns with a message, urging society and expecting mothers to wish for a daughter, rather than pray fervently for a son.
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Unilever poaches Diageo head of media as its global media chief departs
Changes made as FMCG giant in midst of global media review, management restructure and cost-cutting drive.
GEC ad volumes plunge by 6% in H1 2024: TAM AdEx report
Despite this decline, the 'Hindi GEC' category maintained its dominance as the leading ad genre, accounting for 24% of the total ad volumes during this period.
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