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The mobile-first advertising platform is designed to support user acquisition, revenue optimisation and global scale through AI-driven technologies.
The new campaign focuses on the importance of internal health in addressing long-term hair loss concerns.
It has expanded its AI-led commerce-media platform to the US and Japan as adoption rises among digital-first and enterprise brands.
The founder-led brand film emphasises its formulation-first approach, ingredient integrity and commitment to meaningful, science-backed skincare.