Dolby India has released a campaign titled Dolby Mein Suna Kya, Dekha Kya? (have you heard it and seen it on Dolby) with an aim to educate consumers about the difference that Dolby makes to their devices. Conceptualised by Tonic Worldwide, the film wishes to highlight that if a user hasn’t seen it or heard it in Dolby, he’s missed out on the complete experience.
The film tracks a day in the life of an Indian family, where Dolby brings alive experiences they love. Throughout the film, different scenes feature different protagonists watching TV shows on the go, mobile gaming, streaming music, or watching their favourite movie in the living room. Every experience on screen is made to look and feel like it would in reality.
CREDITS:
Director - Shaizaad Bharucha
Cinematographer- Varun Sud
Editor - Yaser Abbas
VFX - Sajeel Shukla
Music director - Shivam Sengupta
Production designer- Diya Mukerjea