Campaign India Team
Jun 01, 2015

MMGB: Castrol’s pulsating content drives user to the edge – and back

Watch the video conceptualised by The Brooklyn Brothers London here

This piece of virtual reality is designed to take the user to the edge.
 
Castrol Edge is the brand and the agency was The Brooklyn Brothers London.
 
The video which captures the excitement of a ‘Virtual Drift’ speaks for itself and then some, for the brand.
 
Have a wonderful work week ahead. 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 day ago

Happy New Year from Campaign India

Campaign India has wrapped its coverage for 2025 with a new look and fresh premium content awaiting in the new year.

1 day ago

Campaign India's most-read stories of 2025

Restructures, mergers, account moves and of course, celebrity brand ambassadors made headlines in 2025. Here's a look back...

1 day ago

In 2026, will AI …

Industry leaders do a little crystal ball gazing and predict how the transformative tech will shape their industry or job function in 2026.

1 day ago

When permanence meets product placement

Tanishq pairs Bollywood couple Javed Akhtar and Shabana Azmi to sell natural diamonds, but then lets provenance speak louder than romance.