Netflix India has rolled out a film featuring Ranbir Kapoor.
Conceptualised by 22Feet Tribal WW, the film shows Kapoor speak about how Netflix has content for the full family. As he completes his dialogue, he looks to those on set for feeback, but all of them are busy watching cricket (IPL). Kapoor waits, and then states that since viewers are now busy with the cricket, he and the OTT player await them once the tournament ends.
The IPL is streaming on Netflix's competitor, Disney+ Hotstar.
The film went on-air on 25 April and is running on television during the IPL.